We earn it
Renew every 2 weeks
A 2-week retainer that refills only when you decide it should. We have to earn the next 2 weeks, every 2 weeks. No long contracts, no lock-in, no exit fees.
A software partner for established businesses
Software that quietly moves your business forward.
We work in 2-week renewing retainers, bi-weekly demos, line-by-line estimates, code you fully own. The long-term partner of established businesses for 5+ years.
Approachable PromiseYou see the work before you fund the next sprint.
Trusted by established businesses
Real software. Shipped every two weeks.
100K+
Users on apps we ship
2-3X
Unlock growth in revenue
5+ yrs
Shipping software for businesses
Sound familiar?
Software working for you or against you?
Most established businesses we meet have been here. The system has been handed between three teams and nobody fully owns it.
You're not crazy. Most established businesses have been here. We can help you.
- Your foundation doesn't feel stable, changes are delayed.
- Engineering costs go up each quarter, but the roadmap doesn't move.
- You feel stuck with a vendor contract you wish you could exit.
Why we're different
Here's what changes when we are on your team
Three commitments that show up in every 2 weeks, every demo, every invoice. Others talk about partnership. Partnership is our foundation.
We leverage
We treat software like an asset
Software is created to add leverage to your business. We ship code you'd be proud to hand to your next CTO. Your control and input from day one.
We stay
A partner, not a vendor
Most of our clients have been with us for years and they could have left at any point. We pick up the phone years after contracts end.
The Approachable Way
How an engagement actually works
Four steps. No deck. The same flow we've used for years with the businesses still working with us today.
1
Listen
We learn your business and your code. No work happens until we understand both.
2
Estimate
High-low budget for the project. Line by line. That's your container we stay within.
3
Sprint
We work in 2-week sprints. You see and can use real software at the end of every one.
4
Renew
At the end of each sprint, you decide whether to fund the next. We have to earn it.
Our commitment, on the record
The Approachable Promise
Five commitments we make to every client. Not a marketing line, they're how we operate.
We speak Non-Geek
If a meeting confused you, that's our fault, not yours.
2-week retainers
Not long contracts. You decide to renew every sprint.
High-low estimates
Locked in upfront. You always know the budget.
See the work first
You see what we shipped before you fund the next sprint.
You own the work
NDAs and IP assignment from day one.
Why established businesses pick us
You need Geeks that understand business
You've already built something real. You need a team who can keep up with you. We've spent the last 5+ years doing exactly that.
★★★★★
“Thanks so much to you, Garrett, Thomas and the whole team. Y’all kick a** and take names! And that’s truly an understatement.”
John MayesCo-Founder
★★★★★
This group knows how to bring ideas from concept to reality. I really enjoyed working with them and am looking forward to many years of benefits from the work that they completed for us. I highly recommend Approachable Geek!
Clark TownsendFounder
★★★★★
Prior to my assessment with Approachable Geek, I had a friend review my code, and Approachable Geek's feedback was incredibly accurate and helpful. I would not hesitate to engage with Approachable Geek in the future.
Jonathan WilliamsCo-Owner
